Privacy Policy

This privacy policy explains how SureCritic uses and protects any information that you provide when using our site. SureCritic is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this site, you can be assured that it will only be used in accordance with this privacy policy.

What We Collect

We may collect the following categories of personal information:

Identifiers: First and last name, contact information including email address and mobile phone number. Demographic Information: Postal code, preferences, and interests. Commercial Information: Information relevant to customer reviews and/or offers. Internet or Other Network Activity: Data about your interaction with our website, including cookies. Geolocation Data: We may collect geolocation data, but we do not store this information.

What We Do With the Information We Gather

We require this information to understand your needs and provide you with a better service. Specifically, we use it for:

• Validating a previously existing business relationship between you and the business you are reviewing.
• Providing a seamless website experience, including pre-established location searches.
• Internal record keeping.
• Improving our products and services.
• Periodically sending promotional emails about new products, special offers, or other information that may interest you, using the email address you have provided (with your consent).
• Market research purposes, contacting you via email, phone, or mail.
• Customizing the website according to your interests.
• Resolving concerns related to your transaction with a business you have a pre-existing relationship with.

Security

We are committed to ensuring that your information is secure. To prevent unauthorized access or disclosure, we have put in place suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

Cookie Usage and Consent

Upon your first visit to our site, you will be prompted to opt-in to the use of cookies. A cookie is a small file that asks permission to be placed on your computer's hard drive. Once you agree, the file is added, and the cookie helps analyze web traffic or alerts you to certain site functions. Cookies allow us to tailor the site to your needs by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used, helping us analyze web data and improve the website for customer needs. This data is used for statistical analysis and then removed from our systems.

Cookies do not give us access to your computer or any information about you other than the data you choose to share with us. You can choose to accept or decline cookies. Most browsers automatically accept cookies, but you can modify your browser settings to decline them if you prefer. Declining cookies may affect how you interact with our site.

SMS/Text Messaging

Mobile Number Collection and Use We collect mobile phone numbers when you voluntarily opt-in to receive text messages from us or from businesses using our platform. By providing your mobile number and consenting to receive text messages, you agree to receive:

• Transactional messages related to your account or reviews
• Service updates and notifications
• Promotional messages about products, services, or special offers (if you've opted in)

Consent and Opt-In By providing your mobile number and affirmatively consenting (such as checking a box, clicking a button, or replying YES), you authorize SureCritic and businesses using our platform to send you text messages using an automatic telephone dialing system. Consent is not a condition of purchase.

Message Frequency and Charges Message frequency varies. Message and data rates may apply depending on your mobile carrier's plan.

Opt-Out Rights You can opt out of receiving text messages at any time by:

• Texting STOP to any message you receive from us
• Contacting us at support@surecritic.com
• Following the unsubscribe instructions in any text message

You may also text HELP for assistance or contact support@surecritic.com.

Third-Party Sharing We do not share, sell, or rent your mobile phone number or text message data with third parties or affiliates for their marketing or promotional purposes. Your mobile information is used solely to provide you with the messaging services you've consented to receive.

For clients using SureCritic as their technology provider: This privacy policy governs the SMS messaging services we provide on their behalf.

Controlling Your Personal Information

You have the right to control the use and collection of your personal information in several ways:

• Right to be Forgotten: If you wish to have all personal information deleted, please email us at support@surecritic.com, and we will remove any data (email address, phone number, and SMS messaging data) linked to you.
• Opting Out of Emails: If you no longer wish to receive emails from SureCritic, you can opt out by visiting surecritic.com/email_opt_outs or by sending an email with the subject "opt-out" to support@surecritic.com.
• Correcting or Updating Information: If you believe any information we hold about you is incorrect or incomplete, please email us at info@surecritic.com, and we will promptly correct any inaccurate information.

User Rights

Users have the following rights regarding their personal data:

• Right to Access: You may request details of the personal information we hold about you.
• Right to Rectification: You may ask us to correct any information that is inaccurate or incomplete.
• Right to Erasure ("Right to be Forgotten"): You can request that we delete your personal data by contacting support@surecritic.com.
• Right to Object: You may object to the processing of your personal data for marketing purposes.
• Right to Opt Out of Marketing Communications: You can opt out of promotional communications by visiting surecritic.com/email_opt_outs.

Responding to Requests

We strive to respond to requests for access, correction, or deletion within 48 hours. You can contact us at support@surecritic.com for any such requests.

Google Adsense

We use Google Adsense on our site, which involves the collection and use of log file data, including:

• IP address
• Internet Service Provider (ISP)
• Browser type
• Pages visited on our site
• Time spent on the site

We use third-party advertisements, and some advertisers may use cookies and web beacons to collect information such as your IP address and browsing habits for purposes like geo-targeting or showing ads based on sites you have visited. You can choose to disable cookies in your browser, but this may affect site functionality.

Links to Other Websites

Our website may contain links to other sites of interest. Once you leave our site, we do not have control over the privacy practices of external websites. Therefore, we cannot be responsible for the protection of any information you provide while visiting such sites, and they are not governed by this privacy policy.

Data Security and Breach Notification

We take data security seriously and have implemented measures to protect your information. In the event of a data breach, we will notify affected users in accordance with legal requirements and take immediate steps to address the breach.

Changes to Our Privacy Policy

SureCritic may update this policy from time to time. When we make significant changes, we will notify you via email or by posting a prominent notice on our website. Please check this policy periodically to stay informed.

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